Love Africa is proud to have kick-started 2020 with collaborations on some exciting projects.
The beauty of developing a video marketing plan is that you are making it easier for the viewer to be exposed to the information you are trying to communicate. It allows you to form a deeper connection to your audience.
Together with Blood Lions and Dave Cohen, we produced and launched a 2 minute video to an international audience which inspires hope.
Blood Lions celebrates its milestones…there is hope?
NEWS: Blood Lions marks its' milestones…there is hope?#BLOODLIONS is commemorating its 5th (or Wood) anniversary this year and we are using this time of “strength” to consolidate our efforts. Since the release of the Blood Lions documentary film, the campaign has made great strides in our aim to raise global awareness around the captive lion breeding and “canned” (captive) hunting industries, as well as its associated tourism activities.To mark our 2019 milestones, we have released a new video clip to give HOPE to our supporters and the ongoing campaign. Even though there are now an estimated 12,000 lions in captivity in South Africa, bred purely for commercial purposes, there are also many encouraging developments resulting from our collective voices.SHARE this video and help us reach more people around the globe. Press release: https://www.facebook.com/notes/blood-lions/news-blood-lions-marks-its-milestones-with-hope-clip/2719041971543482/ YouthForLions World Animal Protection International World Animal Protection Africa For the Love of Wildlife Traveller24 SATSA – Official WTM Africa Atta – African Travel & Tourism Association Responsible Travel Department of Environmental Affairs Wildlife ACT – Focused Conservation Voice4Lions Humane Society International Humane Society International – Africa Love Africa Marketing Green Girls in AfricaPosted by Blood Lions on Tuesday, 4 February 2020
“The idea for the clip stemmed from a joint need for continued education on the industry as well as to reflect on the milestones of the Blood Lions campaign. It’s intended to inspire hope, to help the public understand why it’s so important to keep up the momentum and to keep spreading the awareness. It highlights the struggles, but also the progress and it was a beautiful project to be involved in.” – Janelle Barnard, Love Africa Marketing.
Another exciting start to the year was our work with WILDOCEANS on the Ocean iMPAct campaign.
Making an Ocean iMPAct #Love10x20 with Shailene Woodley
LAUNCH: The tides are changing…it’s time to make a real Ocean iMPAct! The Ocean Impact team is extremely proud to release this short film in collaboration with the youth of South Africa and environmental activist and actor Shailene Woodley. "There is so much about the ocean that we don't know. When it comes to the species that live there, the marine life, the inter-connections and communications that happen, because it is a frequency our human bodies simply cannot live in. That to me is fascinating, and something worth protecting until my last breath." Shailene Woodley. Currently 5% of South Africa’s oceans are protected in Marine Protected Areas. This year we need another 5% to reach our goal of 10% protection by 2020.SHARE your love for South Africa's oceans… #Love10x20 and #Love30x30. Film by Jared Paisley – Filmmaker with #OceanImpact. Wildoceanssa Ocean Unite Shailene Woodley WildlandsTraveller24 Africa Geographic WildAid Africa Love Africa Marketing News24.com N3 Gateway Tourism Association #seathebiggerpicture Youth for MPA's Pew Environment WWF South Africa Department of Environmental Affairs Lewis Pugh eNEWS Channel Gone. Saambr Marine Protected Areas SA Animal OceanPosted by Ocean Impact on Sunday, 2 February 2020
‘Environmental advocate, actor and Ocean Unite Network member Shailene Woodley recently gave of her energy, time and passion to a cause close to her heart: promoting the conservation of South Africa’s oceans. Woodley added her voice to those of South African divers, surfers, paddlers, fishers and marine scientists to highlight all there is to love about the ocean, and why it needs to be conserved and protected. Until October 2018 South Africa only had 0.4% of its oceans protected.’ via WILDOCEANS
“The passion, knowledge and drive within the @wildoceanssa team gives me hope that the protection and diversity of our marine heritage is in good hands. Love Africa is proud to work with this amazing team, as well as inspiring environmental activists like @shailenewoodley.” Nicola Gerrard, Love Africa Marketing.
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