Ocean iMPAct is an awareness campaign, collaborating with key partners, with a goal of achieving 10% protection of South Africa’s oceans within Marine Protected Areas (MPA) by 2020.
Ocean iMPAct began as OnlyThisMuch, a campaign which was pivotal in the increase in protection of South Africa’s oceans from 0.4% to 5% within Marine Protected Areas.
This improvement on 0.4% is a significant achievement but the hope is to achieve 10% protection of the oceans around South Africa by 2020, with scientists calling for at least 30% to achieve ocean health and resilience.
“Governments around the world are faced with competing priorities on a daily basis,” says WILDOCEANS Marketing Manager Ruth Mthembu. “The aim is to ensure that ocean protection remains a high priority, not only on World Oceans Day, but throughout the year. Ocean protection has not always been top of mind for everyone but we have the duty to make it top of mind. Every second breath that every single human being takes, is from the ocean. Our lives literally depend on it. Lack of marine protection anywhere is lack of marine protection everywhere.”